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國立陽明交通大學資訊管理研究所

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李永銘

exchangealt EN
  • 發布日期：115-05-18
  • 更新日期：115-05-27
  • 發布單位：資訊管理研究所
 
李永銘照片

特聘教授
李永銘

研究室　　　管理二館MB315
校內分機　　57414
電子信箱　　yml@nycu.edu.tw
實驗室　　　資訊經濟與科技應用實驗室
 
 
資訊經濟與科技應用實驗室
地點：管理二館MB211
分機：57427
 
研究領域
電子商務
企業智慧
資訊經濟
數位金融
社會計算
 
開授課程
電子商務
企業智慧
資訊經濟
  • 學歷
    • 西雅圖華盛頓大學 資訊管理(學)系博士
    • 國立交通大學 資訊科學系
  • 經歷
    • 國立交通大學資訊管理研究所助理教授、副教授、教授、所長
    • 美國西雅圖華盛頓大學Michael G. Foster商學院教學與研究助理
    • KEYNet/KEYCTTI 共同創辦人暨科技策略顧問
    • 高苑科技大學資訊管理與傳播系講師
    • 資訊工業策進會軟體工程師
    • SSCI/SCI 期刊 Electronic Commerce Research and Applications 領域編輯 (Area Editor)
    • SSCI期刊 Information & Management 副編輯 (Associate Editor)
    • SSCI 期刊 Information Technology and Management 副編輯 (Associate Editor)
    • TSSCI期刊 電子商務學報Journal of E-Business 領域編輯 (Area Editor)
    • TSSCI期刊 管理與系統 Journal of Management & Systems 領域編輯 (Area Editor)
    • TSSCI期刊 中山管理評論 Sun Yat-Sen Management Review 領域編輯 (Area Editor)
  1. “Optimizing Crowdfunding Campaigns: A Stage-Based Analysis of Key Success Factors ,”with B.-H. Jin and Z.-W. Li, International Journal of Information Management, Forthcoming , 2025 (SSCI).
  2. “A Social Diagnosis Mechanism for Healthcare Knowledge Sharing” with L.-F. Lin, and Y.-C. Lin, Journal of Information Sciences, Vol. 51(3) 720–743, 2025 (SSCI).
  3. “Understanding Behavioral Intention to Use of Air Quality Monitoring Solutions with Emphasis on Technology Readiness,” with Q. Aini, D. Manongga, U. Rahardja, I. Sembiring, International Journal of Human-Computer Interaction, Vol. 41(8), 5079–5099, 2025 (SSCI)
  4. “Deriving Collective Recommendation with Aspect-based Sentiment and Social Influence, ” with J.-H. Liou, S.-Y. Chen, G. Cao, Journal of Electronic Commerce Research, 25(4), 2024 (SSCI)
  5. “A Collective Portfolio Selection Approach for Investment Clubs,” with L.-F. Lin, and M.-C Hung Information & Management, 61(2), p103909, 2024 (SSCI)
  6. “A Social Selection Mechanism for Sports Betting Market,” with C.-Y. Hsieh, and S.-N. Fan, Decision Support Systems, Vol 178, p114119, 2024 (SCI)
  7. “A Social Discovery Mechanism for Endorsing Investors in Equity Crowdfunding,” with C.-Y. Hsieh, and W.-Z. Zeng, Decision Support Systems, Vol 176, p114049, 2024 (SCI)
  8. “A Social Mechanism for Healthcare Consulting Recommendation” with L.-F. Lin, J.-L. Li, and W.-C. Chiang, Information Systems, Vol. 116, 2023 (SCI).
  9. “A Social Investing Approach for Portfolio Recommendation” with L.-F. Lin, C.-Y. Hsieh, and B.-S. Huang, Information & Management, 58 (8), p103536, 2021 (SSCI).
  10. “An Appraisal Mechanism for a Social Marketplace,” with L.-F. Lin and M.-Y. Lien, Information & Management, 58 (7), p103511, 2021 (SSCI).
  11. “A Social Mechanism for Task-oriented Crowdsourcing Recommendations,” with C.-Y. Hsieh, L.-F. Lin and C.-H. We, Decision Support Systems, Vol. 141, 113449, 2021 (SCI).
  12. “An Efficient Approach to Identify Social Disseminators for Timely Information Diffusion” with L.-F. Lin, Information Sciences, Vol. 544 (12) pp 78-96, 2021 (SCI).
  13. “A Social Recommendation Approach for Reward-based Crowdfunding Campaigns” with J. H. Liou, Y.-W. Li, Information & Management, Vol. 57 (7), 103246, 2020 (SSCI).
  14. “A Social Fundraising Mechanism for Charity Crowdfunding” with J.D. Wu, C.Y. Hsieh, J. H. Liou, Decision Support Systems, Vol. 129, 113170, 2020 (SCI)
  15. “Diffusing Mobile Coupons with Social Endorsing Mechanism,” with J.H. Liou, C.-Y. Ni, Decision Support Systems, Vol. 117, pp 87-99, 2019 (SCI)
  16. “Contracting Models for P2P Content Distribution,” with H. Ghasemkhani, K. Moinzadeh, Y.Tan, Production and Operations Management, Vol. 27(11) pp1940-1959, 2018 (SCI)
  17. “Quality of Service Based Pricing Schemes for Content Sharing in Peer-to-Peer Networks,” with P. De, L. Hao, and Y. Tan, Production and Operations Management, Vol. 26 (8) pp1427- 1443, 2017 (SCI)
  18. “A Diffusion Path Planning Mechanism for Social Marketing,” with C.-Y., Lai and L.-F. Lin, Information & Management, Vol. 54 (5) pp 638-650, 2017 (SSCI)
  19. “A Social Referral Appraising Mechanism for the e-Marketplace,” with C.-Y., Lai and L.-F. Lin, Information & Management, Vol. 54 (3) pp 269-280, 2017 (SSCI)
  20. “A Social Route Recommendation Mechanism for Store Shopping,” with L.F. Lin and C.C. Hou, Decision Support Systems, Vol. 94 pp 97-108, 2017 (SCI)
  21. “A Social Endorsing Mechanism for Target Advertisement Diffusion,” with L.F. Lin and W.-H. Wu, , Information & Management, Vol. 52 (8), pp 982-997, 2015 (SSCI)
  22. “Enhancing Targeted Advertising with Social Context Endorsement” with L-F Lin and S-W Chiu, International Journal of Electronic Commerce, Vol. 19 (1), pp 99-128, 2014 (SSCI)
  23. “Design to Lure: the Cognitive Landscape Perspective,” with Y.-S. Yeh, Information & Management, Vol. 51 (8), pp 995-1004, 2014 (SSCI)
  24. “Creating Social Intelligence for Product Portfolio Design,” with H.-M Chen, J.-H. Liou, L.-F. Lin, Decision Support Systems, Vol. 66, pp 123-134, 2014 (SCI)
  25. “A Recommender Mechanism for Social Knowledge Navigation in an Online Encyclopedia,” with L.-F. Lin, and Y.-H. Lin, Information Processing & Management, Vol. 50 (5), pp 634– 652, 2014 (SSCI)
  26. “A Social Recommender Mechanism for Location-Based Group Commerce”, with C.-L. Chou. and L.-F. Lin, Information Sciences, Vol. 274, pp 125-142, 2014 (SCI)
  27. “A Social Appraisal Mechanism for Online Purchase Decision Support in the MicroBlogosphere” with C.-Y., Lai, Decision Support Systems, Vol. 59, pp 190–205, 2014 (SCI)
  28. “Analyzing Integration of WiMax and WiFi Services: Bandwidth Sharing and Channel Collaboration,” with J.-H. Jhang-Li, Decision Sciences, Vol. 44 (6), pp 1059-1090, 2013 (SSCI)
  29. “Self-Organized Formation and Evolution of Peer-to-Peer Networks,” with Y. Tan and P. De, INFORMS Journal on Computing, Vol. 25 (3), pp 502-516, 2013 (SCI)
  30. “Recommending Social Network Applications via Social Filtering Mechanism,” with H.-W. Hsiao and Y.-L., Lee, Information Sciences, Vol. 239 (1), pp 18-30, 2013 (SCI)
  31. “A Social Recommender Mechanism for E-Commerce: Combining Similarity, Trust, and Relationship,” with J.- D. Wu and C.-Y., Lai, Decision Support Systems, Vol. 55 (3), pp 740- 752, 2013 (SCI)
  32. “Deriving Market Intelligence from Microblogs”, with T.-Y. Li, Decision Support Systems, Vol. 55 (1), pp 206-217, 2013 (SCI)
  33. “A Diffusion Mechanism for Social Advertising over Microblogs,” with Y.-L. Shiu, Decision Support Systems, Vol. 54 (1), pp 9-22, 2012 (SCI)
  34. “A Social Recommender Mechanism for Improving Knowledge Sharing in Online Forums,” with T.-F. Liao and C.-Y., Lai , Information Processing & Management, Vol. 48 (5), pp 978- 994, 2012 (SSCI)
  35. “Online Social Advertising via Influential Endorsers,” with Y.-L., Lee and N.-J. Lien, International Journal of Electronic Commerce, Vol. 15 (3), pp 119-153, 2012 (SSCI)
  36. “Analysis of Emerging Technology Adoption for the Digital Content Market,” with B.-H. Jin, Information Technology and Management, Vol. 13 (3), pp 149-165, 2012 (SSCI)
  37. “Analysis of Pricing Strategies for Community-based Group Buying:The impact of Competition and Waiting Time,” with J.-H. Jhang-Li, T.-K. Hwang, P.-W. Chen, Information Systems Frontier, Vol. 14 (3), pp 633-645,2012 (SCI)
  38. “Discovering influencers for Marketing in the Blogoshpere,” with C.-Y, Lai, C.-W. Chen, Information Sciences, Vol. 181 (23), pp 5143-5157, 2011. (SCI).
  39. “Analyzing Online B2B Exchange Markets: Asymmetric Cost and Incomplete Information,” with J.-H. Jhang-Li, European Journal of Operational Research, Vol. 214 (3), pp 722-731, 2011. (SCI)
  40. “Building a Qualitative Recruitment System via SVM with MCDM Approach,” with C.-Y. Lai and C.-P. Kao, Applied Intelligence, Vol 35, pp75–88, 2011. (SCI)
  41. “Pricing Digital Content Distribution Over Heterogeneous Channels,” Decision Support Systems, Vol. 50 (1), pp 243-257, 2010. (SCI)
  42. “Pricing Peer-Produced Service: Quality, Capacity, and Competition Issues,” with Y.-L., Lee, European Journal of Operational Research, Vol. 207 (3), pp 1658-1668, 2010. (SCI)
  43. “Knowledge Sharing in Communities of Practice: A Game Theoretic Analysis” with J.-H. Jhang-Li, European Journal of Operational Research, Vol. 207 (2), pp 1052-1064, 2010. (SCI)
  44. “Identifying Influential Reviewers for Word-of-Mouth Marketing,” with C.-H. Lin and C.-Y. Lai, Electronic Commerce Research and Applications, Vol. 9, pp 294–304, 2010. (SSCI)
  45. “Increasing Trust in Mobile Commerce through Design Aesthetics,” with Y.-S. Yeh, Computers in Human Behavior, Vol. 26 (4), pp 673-684, 2010. (SSCI)
  46. “Reward Mechanisms for P2P VoIP Networks,” with J.-H. Jhang-Li. and D.-Y. Cheng, Information Technology and Management, Vol. 11 (2), pp 91–105, 2010. (SSCI)
  47. “Pricing Schemes for Digital Content with DRM Mechanisms,” with C.-H. Lin, Decision Support Systems, Vol. 47 (4), pp528-539, 2009. (SCI)
  48. “Building Mobile Trust: Contribution from Quality and Satisfaction,” with Y.-S. Yeh., Online Information Review, Vol. 36 (3), pp 1066-1086, 2009. (SSCI)
  49. “Pricing Display Ads and Contextual Ads: Competition, Acquisition, and Investment,” with J.- H. Jhang-Li, Electronic Commerce Research and Applications, Vol. 8 (1), pp 16-27, 2009. (SSCI)
  50. ”A Synthetical Approach for Blog Recommendation: Combining Trust, Social Relation, and Semantic Analysis,” with C.-W. Chen, Expert Systems with Applications, Vol. 36 (3), pp 6536- 6547, 2009. (SCI)
  51. “TREPPS: A Trust-based Recommender System for Peer Production Services,” with C.-P. Kao, Expert Systems with Applications, Vol. 36 (2), pp 3263-3277, 2009. (SCI)
  52. “Search Location-Dependent Data in Broadcasting Environment,” with L.-F. Lin, Autosoft Journal-Intelligent Automation & Soft Computing, Vol. 15 (3), pp 455-472, 2009. (SCI)
  53. “Analysis of Scale Effects in Peer-to-Peer Networks,” with Y. Tan and Y.-P. Zhou, IEEE/ACM Transactions on Networking, Vol. 16 (3), pp 590-602, 2008. (SCI)
  54. “Auditing and Provision Strategies of Utility Computing Service: A Game Theoretic Perspective,” with Y.-L., Lee, Journal of Information Management, Vol. 14 (S), pp 239-260, 2007. (TSSCI)
Journal Papers Under Review (Revising)
  1. “Analyzing Performance and Incentives for Peer-Contributed Content Networks,” with Y.-S. Yeh;
  2. “Operating Peer-Produced Service: Efficientization and Monetization,” with Y.-L., Lee;
  3. “Landscape Preference toward the Development of E-Loyalty in E-Service Context,” with Y.- S. Yeh;
  4. “A Social Referral Mechanism for Contextual Mobile Advertising,” with L.-F. Lin and Q. Pan.
  5. “Social Event-Driven Location-based Commerce,” with Z.- W. and L.-F. Lin.
  1. “A Collective Financial Intelligence Approach to Bitcoin ETFs Investment,” C. Y. Mok and Y.-M. Li, the 25th International Conference on Electronic Business (ICEB 2025), Hanoi, Vietnam, August 2025.
  2. “Deep Complementary Construction Mechanism for Game Recommendation,” B.-H. Jin, J.-H. Dong , L.-F. Lin, Y.-M Li, Proc. 7th International Conference on Intelligent and Fuzzy Systems (INFUS 2025), Istanbul, Turkey, July 2025.
  3. “Predicting Goodreads Choice Awards Winner based on Social Proof Theory, C.-S. Pan, Y.-M. Li, Proc. the 6th International Conference on Decision Science, Theory and Management, Kitakyushu, Japan, July, 2025.
  4. “P2P Co-Insurance Recommendation Combining AI and Crowd Intelligence,” W.-C. Chiang, J.-H. Liou and Y.-M. Li, Proc. Pre -ICIS Workshop on e-Business (WeB 2024), Bangkok, Thailand, December, 2024.
  5. “Enhancing Book Discovery: Proc. A Personalized Recommender System Powered by Large Language Models,” T.-C. Lin, Yung-Ming Li Y.-M. Li, 15th International Conference on Smart Computing and Artificial Intelligence, Takamatsu Japan, July, 2024
  6. “Greenwashing Detection Mechanism based on Multimodal Analysis and Social Intelligence,” S.-Y. Huang, Y.-M. Li, Proc.15th International Conference on Smart Computing and Artificial Intelligence, Takamatsu Japan, July, 2024
  7. “A Drug Abuse Detection Based on User Behavior and Linguistic Style,” T.-J. Tseng, Y.-M. Li, Proc. 15th IIAI International Congress on Advanced Applied Informatics (ESKM 2024), Takamatsu Japan, July, 2024
  8. “Uncovering the Critical Traits of Sustainable Brand Success in the Attention Economy from Social Media,” S.-Y. Liao, Y.-M. Li, Proc. 15th IIAI International Congress on Advanced Applied Informatics (ESKM 2024), Takamatsu Japan, July, 2024
  9. “Designing a Loot Box Probabilities Disclosure Mechanism Based on Consortium Blockchain,” Y. H. Ni, Y.-M. Li, Proc. 15th IIAI International Congress on Advanced Applied Informatics (ESKM 2024), Takamatsu Japan, July, 2024
  10. “A Social Appraisal Mechanism on Patients’ Health Decision” W.-C. Chiang , J.-H. Liou and Y.-M. Li, Pre -ICIS Workshop on e-Business (WeB 2023), Hyderabad, India , December, 2023.
  11. “A Collective Opinion Mechanism for Crowdfunding Recommendation” B.-H. Jin, K. Sanamlao,Y.-M. Li. Proc. 29th Americas Conference on Information Systems (AMCIS 2023), Panama City, Panama, August 2023.
  12. “A Chat-based personal recommendation mechanism with opinion intelligence,” Y.-M. Li, C.- Y. Hsieh, C.-C. Hsu , Proc. 29th Americas Conference on Information Systems (AMCIS 2023), Panama City, Panama, August 2023
  13. “Exploring the Role of Social Identity and Semantic Traits in the Success of the Creator Economy” T.-Y. Wu, Y.-M. Li, Proc. 14th IIAI International Congress on Advanced Applied Informatics (ESKM 2023), Koriyama, Japan, July, 2023.
  14. “A Social Capital-Based NFT Collection Recommendation Mechanism,” S.-C. Wang, Y.-M. Li, Proc. 14th IIAI International Congress on Advanced Applied Informatics (ESKM 2023), Koriyama, Japan, July, 2023.
  15. A Social Intelligence Mechanism for Information Security Alerts Recommendation,” P. Kuo, Y.-M. Li, Proc. 14th IIAI International Congress on Advanced Applied Informatics (ESKM 2023), Koriyama, Japan, July, 2023.
  16. “Supervised Machine Learning Based Anomaly Detection in Online Social Networks“, C.-L. Che, T-K Hwang, Y.-M. Li, Proc. 11th World Conference on Information Systems and Technologies (WorldCIST 2023), Pisa, Italy, April, 2023.
  17. “Analysis of the characteristics of different peer-to-peer risky loans “, B.-H. Jin, Y.-M. Li, K.-T Ho Proc. 11th World Conference on Information Systems and Technologies (WorldCIST 2023), Pisa, Italy, April, 2023.
  18. “Machine Learning Detection for Financial Statement Fraud “, T-K Hwang, W.-C. Chen, W.-C. Chiang, Y.-M. Li,, Proc. 10th World Conference on Information Systems and Technologies (WorldCIST 2022), Budva, Montenegro, April, 2022.
  19. “Fashion Recommendation with Compatibility and Trends”, C.-Y. Hsieh, Y.-M. Li, Proc. 14th International Conference on Computer Science and Information Technology (ICCSIT 2021), Paris, France, October, 2021.
  20. “Analysis of Factors Affecting Backers’ Fundraising on Reward-based Crowdfunding “, B.-H. Jin, Y.-M. Li, Proc. 8th World Conference on Information Systems and Technologies (WorldCIST 2020), Budva, Montenegro, April, 2020.
  21. “A Hybrid Learning Approach for Information Anomaly Detection”, C.-L. Che, Y.-M. Li, Proc. International Conference on Library and Information Science (LIS 2020), Osaka, Japan, January, 2020
  22. “Fashion Recommendation with Social Intelligence on Personality and Trend,” C.-Y. Hsieh, Y.-M. Li, Proc. 10th International Conference on E-Service and Knowledge Management (ESKM 2019), Toyama, Japan, July, 2019.
  23. “Detecting Spam Reviews for Improving House Sharing Recommendation,” Y.-C. Chuang, Y.- M. Li, Proc. 10th International Conference on E-Service and Knowledge Management (ESKM 2019), Toyama, Japan, July, 2019.
  24. “A Social Recommendation Mechanism for P2P Currency Exchange L.-F. Lin , Y.-M. Li, Proc. 10th International Conference on E-Service and Knowledge Management (ESKM 2019), Toyama, Japan, July, 2019.
  25. “’Design of a Social-Based Recommendation Mechanism for Peer-to-Peer Insurance”, with J. H. Liou T.-K. Hwang, S.N. Wu, Y.-M. Li, Proc. 11th Workshop on Applications of Knowledge-Based Technologies in Business (AKTB 2019), Seville, Spain, June 2019.
  26. “Co-insurance Group Formation Mechanism for P2P Insurance, T.-K. Hwang, Y.-M. Li, S.N. Wu, Proc. 11th International Conference on Informatics and Systems (INFOS 2018), Cairo University, Egypt.
  27. “A Social Recommendation Mechanism for Peer-to-Peer Lending,” T.-K. Hwang, Y.-M. Li, J.-F. Wan, Proc. 24th Americas Conference on Information Systems (AMCIS 2018), New Orleans, USA, August 2018.
  28. “Study on Crowdfunding Patterns and Factors in Different Phases. B.-H. Jin, Y.-M. Li, Z.-W. Li. Proc. 24th Americas Conference on Information Systems (AMCIS 2018), New Orleans, USA, August 2018.
  29. “Feasibility and Development Analysis of P2P Online Lending Platforms in Taiwan “, B.-H. Jin, Y.-M. Li, T.-W. Liu:, 6th World Conference on Information Systems and Technologies (WorldCIST 2018), Naples, Italy, March, 2018.
  30. “Mobile Sharing Platform Operation Model and System Dynamic Analysis: Uber and Taiwan Taxi as Examples”, T-K Hwang, B-H Jin, Y.-M. Li, S-J Lee, 6th World Conference on Information Systems and Technologies (WorldCIST 2018), Naples, Italy, March, 2018.
  31. Social Recommendation Mechanism for Enhancing O2O Commerce”, L.-F. Lin Y.-M. Li, Q. Pan, Proc. 8th International Conference on E-Service and Knowledge Management (ESKM 2017), Hamamatsu, Japan, July, 2017.
  32. “A Social Recommendation Mechanism for Crowdfunding”, Y.-M. Li, J.-H. Liou, Y.-W. Li, Proc. 9th Workshop on Applications of Knowledge-Based Technologies in Business (AKTB 2017), Poznan, Poland, June, 2017.
  33. “A Social Endorsing Mechanism for Mobile Coupons”, Y.-M. Li, J.-H. Liou, C.Y. Ni, Proc. 15th Workshop on e-Business (WeB 2016), Dublin, Ireland, December, 2016.
  34. “Analysis of Monetizing Strategies for Crowd-Sourced Content Platform”, T.-K. Hwang, Y.- M. Li, Proc. 15th Workshop on e-Business (WeB 2016), Dublin, Ireland, December, 2016.
  35. “A Social Recommendation Mechanism for Social Fundraising”, Y.-M. Li, J.-D. Wu, Proc. 20th Pacific Asia Conference on Information Systems (PACIS 2016), Chia-Yi, Taiwan, June, 2016.
  36. “A Appraisal Mechanism for Social Marketplace”, L.- F. Lin, Y.-M. Li, M.-Y. Lien, Proc. 24th European Conference on System (ECIS 2016), Istanbul, Turkey, June, 2016.
  37. “The Role of Information, Experience and Participation in Building Brand Equity on Social Media”, B-H Jin, Y-M Li,:4th World Conference on Information Systems and Technologies, (WorldCIST 2016). Recife, PE, Brazil, March, 2016.
  38. “A Nearby Expert Discovering Mechanism: For Social Support”, T-K Hwang, Y-M Li, B-H Jin, 4th World Conference on Information Systems and Technologies, (WorldCIST 2016). Recife, PE, Brazil, March, 2016.
  39. “A Contextual Group Recommender Mechanism for Location-based Service”, L.- F. Lin, Y.- M. Li, T.-K. Hwang, Alvin Chang , Proc. 21th Americas Conference on Information Systems (AMCIS 2015) , El Conquistador Resort, Puerto Rico, August, 2015.
  40. “A Social Referral Mechanism for Job Reference Recommendation”, T.-K. Hwang, Y.-M. Li, L.-F. Lin, Y. –T. Fu, Proc. 21th Americas Conference on Information Systems (AMCIS 2015) , El Conquistador Resort, Puerto Rico, August, 2015.
  41. “Design of Contextual Local Expert Support Mechanism”. J.-H. Liou, Y.-M. Li, Proc. 17th International Conference on Electronic Commerce (ICEC 2015), Seoul, Korea, August, 2015.
  42. “A Strategic Analysis of Digital Publishing Provision”, B.-H. Jin, Y.-M. Li:, Proc. 17th International Conference on Electronic Commerce (ICEC 2015), Seoul, Korea, August, 2015.
  43. Social Appraisal Support for Point-of-interest Visiting Decision-making, L.- F. Lin, Y.-M., Proc. 23th European Conference on System (ECIS 2015), Munster, Germany, May, 2015.
  44. ”Pricing and Competition in Mobile App Market”, N.-Y. Pai, Y.-M. Li,, Proc. 11th International Conference on E-Business (ICE-B 2014), Vienna, Austria, August, 2014.
  45. “Leveraging Social and Contextual Intelligence for Point-of-Interest Recommendation”, Li, Y.- M., Y.-C. Lin, L.-F..Lin, Proc. 18h Pacific Asia Conference on Information Systems (PACIS 2014), Chengdu, China, June, 2014.
  46. “A Social Endorsing Mechanism for Location-based Advertising”, Lin, L.-F., Y.-M. Li, Proc. 18h Pacific Asia Conference on Information Systems (PACIS 2014), Chengdu, China, June, 2014.
  47. “Competing Advertising and Pricing Strategies for Location-based Commerce”, Pai, N.-Y., Y.- M. Li, Proc. 22th European Conference on System (ECIS 2014), Tel Aviv, Israel, June, 2014.
  48. “Optimal Recommendation and Long-tail Provision Strategies for Content Monetization”, Hwang, T.-K., Y.-M. Li, Proc. 47th Hawaii International Conference on System Science (HICSS-47), Maui, Hawaii, USA, January, 2014.
  49. “A Social Referral Mechanism for E-marketplace”, C.-Y. Lai, Li, Y.-M., Proc. 15th International Conference on Electronic Commerce (ICEC 2013),, Turku, Finland, August, 2013. (Best paper award)
  50. “A Diffusing Path Planning Mechanism for Marketing Information Propagation over Social Media”, Li, Y.-M., C.-Y. Lai, Proc. 46th Hawaii International Conference on System Science (HICSS-46), Maui, Hawaii, USA, January, 2013.
  51. ‘”Evaluating Disseminators for Time-Critical Information Diffusion on Social Networks”, Li, Y.-M., L.-F. Lin Proc. International Conference on E-Business (ICE-B 2012), p. 251-260 Rome, Italy, July, 2012.
  52. “Analyzing The Pricing Models for Outsourcing Computing Service”, Li, Y.-M., C.-L. Chou,, Proc. 16h Pacific Asia Conference on Information Systems (PACIS 2012), Ho Chi Minh City, Vietnam, July, 2012.
  53. “Designing a Social Support Mechanism for Online Consumer Purchase Decision Making”, Li, Y.-M., Y.-L. Lee, Proc. 16h Pacific Asia Conference on Information Systems (PACIS 2012), Ho Chi Minh City, Vietnam, July, 2012.
  54. “Building Social Decision Support Mechanisms with Friend Networks”, Li, Y.-M., Yi-Lin Lee, Proc. 45th Hawaii International Conference on System Science (HICSS-45), Maui, Hawaii, USA, January, 2012.
  55. “Analyzing Monetization Models for Digital Content Services: Channel Ownership and Royalty Contracts”, Li, Y.-M., Yuan Fang, B.-H. Jin, Proc. 10th Workshop on e-Business (WeB 2011), Shanghai, China , December, 2011.
  56. “Social Support Mechanism in Micro-blogosphere”, Li, Y.-M., C.-Y. Lai, 13th International Conference on Electronic Commerce (ICEC 2011), Paper 44, Liverpool, UK, August, 201.
  57. “Business Modeling for Online Video Services: Download vs. Streaming”, Li, Y.-M., L.-F. Lin, 13th International Conference on Electronic Commerce (ICEC 2011), Paper 48, Liverpool, UK, August, 201.
  58. “VoIP Pricing in Competing Markets”, Li, Y.-M., S.-W. Chu, 13th International Conference on Electronic Commerce (ICEC 2011), Paper 49, Liverpool, UK, August, 2011, forthcoming .
  59. “Deriving Marketing Intelligence over Microblogs”, Li, Y.-M., T.-Y. Li, Proc. 44th Hawaii International Conference on System Science (HICSS-44), pp 1-10, Kauai, Hawaii, USA, January, 2011..
  60. “A Diffusion Mechanism for Online Advertising Service over Social Media”, Li, Y.-M., Y.-L. Shiu, Proc. 4 th International Workshop on Architectures, Concepts and Technologies for Service Oriented Computing (ACT4SOC 2010), pp 16-25, Athens, Greece, July, 2010.
  61. “Integration of WiMax and WiFi Services: Bandwidth Sharing and Channel Collaboration”, Paper 28, Li, Y.-M., J.-H. Jhang-Li, Proc. 14th Pacific Asia Conference on Information Systems (PACIS 2010), Taipei, Taiwan, July, 2010.
  62. “Comparing the Contracts for Digital Music Channels”, Li, Y.-M., J.-H. Jhang-Li, Y-. Fong, Proc. 8th Workshop on e-Business (WeB 2009), Phoenix, Arizona, USA, December, 2009.
  63. “Pricing and Capacity Planning in Online Games: The Design of Contracting-out Model”, Li, Y.-M., J.-H. Jhang-Li , S.-W. Chuang, Proc. 8th Workshop on e-Business (WeB 2009), Phoenix, Arizona, USA, December, 2009. (Best paper award)
  64. “Comparing B2B Trading Mechanisms”, Li, Y.-M., J.-H. Jhang-Li, Proc. 8th Workshop on eBusiness (WeB 2009), Phoenix, Arizona,, USA, December, 2009.
  65. “Identifying Bloggers with Marketing Influence in the Blogoshpere”, Li, Y.-M., C.-Y, Lai, C.- W. Chen, 11th International Conference on Electronic Commerce (ICEC 2009), pp 335-340, Taipei, Taiwan, August, 2009.
  66. “Advertising Strategies for Peer-Supported Content Services”, Li, Y.-M., H.-C, Chang, J.-H. Jhang-Li, 11th International Conference on Electronic Commerce (ICEC 2009), pp 370-373, Taipei, Taiwan, August, 2009.
  67. “Recommender Service for Social Network based Applications”, Li, Y.-M., H.-W. Hsiao, 11th International Conference on Electronic Commerce (ICEC 2009), pp. 378-381, Taipei, Taiwan, August, 2009.
  68. “An Endorser Discovering Mechanism for Social Advertising”, Li, Y.-M., N.-J. Lien, 11th International Conference on Electronic Commerce (ICEC 2009), pp. 125-132, Taipei, Taiwan, August, 2009.
  69. “A Novel Recommendation Mechanism for Knowledge Sharing in Online Forum Communities”, Li, Y.-M., T.-F. Liao, Proc. 13th Pacific Asia Conference on Information Systems (PACIS 2009), Hyderabad, India, July, 2009.
  70. “Service Quality’s Impact on Mobile Satisfaction and Intention to Use 3G”, Li, Y.-M., Y.-S. Yeh., Proc. 42th Hawaii International Conference on System Science (HICSS-42), pp1-10, Manoa, Hawaii, USA, January, 2009.
  71. “Discovering Influential Nodes for Viral Marketing”, Li, Y.-M., C.-Y, Lai, C.-H. Lin, Proc. 42th Hawaii International Conference on System Science (HICSS-42), pp1-10, Manoa, Hawaii, USA, January, 2009.
  72. “Operating Models for Wi-Fi Access Services”, Li, Y.-M., C.-C. Lo, D.-Y. Cheng, J.-H. JhangLi, Proc. 7th Workshop on e-Business (WeB 2008), pp.336-342, Paris, France, December, 2008.
  73. “Optimal Strategies of IT Consulting Firms: The Impact of License Fee and Open Source”, Li, Y.-M., J.-H. Jhang-Li, Y.-C. Liu, 10th International Conference on Electronic Commerce (ICEC 2008), Article No. 40, Innsbruck, Austria, 2008.
  74. “Economic Investigation of Peer Produced Services”, Li, Y.-M., Y.-L. Lee, Proc. 12th Pacific Asia Conference on Information Systems (PACIS 2008), pp.1526-1535, Suzhou, China, July, 2008.
  75. “Building Cooperation in VoIP Network through a Reward Mechanism”, Li, Y.-M., D.-Y. Cheng, J.-H. Jhang-Li, Proc. 12th Pacific Asia Conference on Information Systems (PACIS 2008), pp.799-808. Suzhou, China, July, 2008.
  76. Incorporate Personality Trait with Support Vector Machine to Acquire Quality Matching of Personnel Recruitment”, Li, Y.-M., C.-Y. Lai, C.-P. Kao, 4th Proc. International Conference on Business and Information 2008 (BAI 2008), pp.1-11, CD-ROM:B2-315, Seoul, Korea, July, 2008.
  77. “Agent-based Social Decision Mechanism For EC Service Quality Evaluation”, Li, Y.-M.,Y.-L. Lee , C.-Y .Lai, 4th Proc. International Conference on Business and Information 2008 (BAI 2008), pp.1-9, CD-ROM:D4-545-1733-1-DR, Seoul, Korea, July, 2008.
  78. ”A Synthetical Approach for Blog Recommendation Mechanism: Trust, Social Relation, and Semantic Analysis”, Li, Y.-M., C.-W., Chen, Proc. 7th International Conference on Electronic Business (ICEB 2007), pp.29-34, Taipei, Taiwan, December, 2007. (Best paper award)
  79. ”Competition and Integration Strategy Analysis of Advertisement-Supported Social Networking Related Services”, Li, Y.-M., C.-W., Chen, Proc. 7th International Conference on Electronic Business (ICEB 2007), pp.174-180, Taipei, Taiwan, December, 2007.
  80. “Pricing Digital Content with DRM Mechanism”, Li, Y.-M., C.-H. Lin, Proc. 9th International Conference on Electronic Commerce (ICEC 2007), pp.433-440, Minneapolis, USA, August, 2007.
  81. “Pricing Web 2.0 Related Services: Peer Production”, Li, Y.-M., Y.-L. Lee, Proc. 9th International Conference on Electronic Commerce (ICEC 2007), pp.441-448, Minneapolis, USA, August, 2007.
  82. “Efficiency Analysis for Display Ads and Contextual Search”, Li, Y.-M., J.-H. Jhang-Li, Y.-L. Lee Proc. 9th International Conference on Electronic Commerce (ICEC 2007), pp.361-368, Minneapolis, USA, August, 2007.
  83. “Pricing Web Advertisement: Display Ads and Contextual Search”, Li, Y.-M., J.-H. Jhang-Li, Proc. 11th Pacific Asia Conference on Information Systems (PACIS 2007), CD-ROM: paper #76, Auckland, New Zealand, July, 2007.
  84. “A One-to-Many Dynamic Negotiation Strategy Model Based on Fuzzy Theory”, Chen, P.-W., T.-K. Hwang, Y.-M., Li, Proc. 6th International Conference on Computational Intelligence in Economics and Finance (CIEF 2007), pp.356-362, Salt Lake City, USA, July, 2007
  85. “Knowledge Integration: A Public Goods Approach with Asymmetric Information”, Li, Y.-M., J.-H., Jhang-Li, Y.-S., Yeh, Proc. 18th Information Resources Management Association International Conference (IRMA 2007), pp.802-806, Vancouver, Canada, May, 2007.
  86. “Efficient Knowledge Sharing: Performance and Incentive”, Li, Y.-M., Y.-S., Yeh, Proc. 18th Information Resources Management Association International Conference (IRMA 2007), pp. 159-163, Vancouver, Canada, May, 2007.
  87. “Pricing Heterogeneous Content Distribution Channels: Efficiency and Profitability”, Li, Y.- M., Proc. 5th Workshop on e-Business (WeB 2006), pp.1-9, CD-ROM:1D-2, Milwaukee, Wisconsin, USA, December, 2006.
  88. “Optimal Contract of P2P Content Distribution”, Li, Y.-M., Proc. 5th Workshop on e-Business (WeB 2006), pp.1-7, CD-ROM:1D-3, Milwaukee, Wisconsin, December, 2006.
  89. “Pricing Strategy Analysis for Collective Purchasing E-Commerce”, Li, Y.-M., P.-W. Chen, T.-K. Hwang, Proc. 5th Workshop on e-Business (WeB 2006), pp.1-7, CD-ROM:1C-4, Milwaukee, Wisconsin, USA, December, 2006.
  90. “A Fuzzy Rule-based Bargaining Model for Online Group Purchasing”, Chen, P.-W., Y.-M., Li, T.-K. Hwang, Proc. 5th International Conference on Computational Intelligence in Economics and Finance (CIEF 2006), pp 271-274, Kaohsiung City, Taiwan, October, 2006.
  91. “On the Formation of Peer- to- Peer Networks: Self-Organized Sharing, Groups and Links”, Li, Y.-M., Y. Tan, P. De, Proc. 25rd Annual International Conference on Information Systems (ICIS 2004), pp.493-503, Washington, D.C., USA, December, 2004 .
  92. “Pricing Peer-to-Peer Networks: Content Provision and Search Intermediary”, Li, Y.-M., Y. Tan, P.De, Proc. 14th Annual Workshop Information Technology Systems (WITS 2004), pp.194-199, Washington, D.C., USA, December, 2004.
  93. “ Peer-to-Peer Content Distribution Networks”, Proc. 25th Annual International Conference on Information Systems (ICIS 2004) Doctoral Consortium , Charlottesville, Virginia, USA, December, 2004.
  94. “Optimal Pricing and Advertising Policies for Web Services”, Kumar, S., Y.-M. Li, S. Sethi, Proc. 14th Annual Workshop Information Technology Systems (WITS 2004), pp.104-106, Washington, D.C., USA, December, 2004.
  95. “On the Scale of Peer-to-Peer Networks”, Li, Y.-M., Y. Tan, Y.-P. Zhou, Proc. 13th Annual Workshop Information Technology Systems (WITS 2003), pp.13-18, Seattle, USA, December, 2003.
  96. “An Enhanced Expert Finding Model for Using Social Networks”, Li, Y.-M., C-H. Chang, W.- Y. Chang, Proc. 23th International Conference on Information Management (ICIM 2012), Kaohsiung, Taiwan, May, 2012
  97. “The Pricing Strategy of VoIP Phone-out Services”, Li, Y.-M., S.-W. Chu, Proc. 22th International Conference on Information Management (ICIM 2011), Taichung, Taiwan, May, 2011.
  98. “Competition Strategy for Software Market of Smart Phone”, Li, Y.-M., C.- C. Liu, S- F. Wu, Proc. 22th International Conference on Information Management (ICIM 2010),Taichung, Taiwan, May, 2010. (in Chinese).
  99. “A Game Theoretic Analysis of E-Book Service”, Li, Y.-M., J.- D. Wu, J.- W. Huang, Proc. 21th International Conference on Information Management (ICIM 2010), Tainan, Taiwan, May, 2010. (in Chinese).
  100. “Analysis of Versioning Strategy for Online Video Service: Quality, Price, and Advertisement”, Li, Y.-M., Y-. Fong, Proc. 21th International Conference on Information Management (ICIM 2010), Tainan, Taiwan, May, 2010. (in Chinese).
  101. “Pricing Cloud Computing”, Li, Y.-M., H.-J. Liu, Proc. 20th International Conference on Information Management (ICIM 2009), Taipei, Taiwan, May, 2009. (in Chinese).
  102. “A Game Theoretic Analysis of Customer Selection, Additional Value and Pricing Strategy in Mobile Phone Market”, Li, Y.-M., W.-P. Chiang, C. Yang, Proc. Proc. 20th International Conference on Information Management (ICIM 2009), Taipei, Taiwan, May, 2009.
  103. A Game Theoretic Analysis of Computing Platform Selection”, Li, Y.-M., T.-Y. Li, F. Fong, Proc. 20th International Conference on Information Management (ICIM 2009), Taipei, Taiwan, May, 2009. (in Chinese).
  104. “Analyzing Certification Mechanism on VoIP Security Quality: A Game Theoretic Approach”, Yang, C., Li, Y.-M., K.-Y. Yang, Proc. 20th International Conference on Information Management (ICIM 2009), Taipei, Taiwan, May, 2009. (in Chinese).
  105. “A Game Theoretic Analysis of E-Leaning Strategy”, Li, Y.-M., K.-Y. Yang, C. Yang CDROM Proc. 11th Conference on Information Management Practice (IMP 2008), Taipei, Taiwan, December, 2008. (in Chinese).
  106. ”Recommendation of Social Computing Applications”, Li, Y.-M., H.-W. Hsiao, CD-ROM Proc. 11th Conference on Information Management Practice (IMP 2008), Taipei, Taiwan, December, 2008.
  107. “Open or Close? A Strategic Analysis for Web Social Networking Platform”, Li, Y.-M.and T.-Y. Li, Proc. 19th International Conference on Information Management (ICIM 2008), Nantou, Taiwan, May, 2008.
  108. “Pricing Strategy and DRM in Digital Music Service”, Li, Y.-M., W.-P. Chiang, C. Yang, Proc. 19th International Conference on Information Management (ICIM 2008), Nantou, Taiwan, May, 2008.
  109. “The Effects of Quality and Price on the Intention to Use Free-Email”, Li, Y.-M., K.-Y. Yang, C. Yang, Proc. 19th International Conference on Information Management (ICIM 2008), Nantou, Taiwan, May, 2008. (in Chinese)
  110. “Exploiting Game theory to analyze the Portfolio Selection of Enterprise Information Systems”, Li, Y.-M. and L.-T. Fong, 19th International Conference on Information Management (ICIM 2008), Nantou, Taiwan, May, 2008. (in Chinese)
  111. “Discovering Potentially Influential Sources in WebBlog Networks”, Li, Y.-M., C.-W. Chen, N.-J. Lien, CD-ROM Proc. 10th Conference on Information Management Practice (IMP 2007), Kaohsiung, Taiwan, December, 2007. (in Chinese)
  112. “Blog Recommender based on Ontologies and Social Network Analysis”, Li, Y.-M., C.-W. Chen, T.-F. Liao, CD-ROM Proc. 10th Conference on Information Management Practice (IMP 2007), Kaohsiung, Taiwan, December, 2007. (in Chinese).
  113. “Blog Recommendation System based on Social Networks and Preference Score Mechanism”, Li, Y.-M. and T.-Y. Li, Proc. 12th Conference on Artificial Intelligence and Applications (TAAI 2007), Yunlin, Taiwan, November, 2007.
  114. “Advertising Strategy Analysis of Digital Media: Competition and Cooperation”, Li, Y.- M., I. Chi, C.-C. Chang, J. Chen, J. Chan, Proc. 18th International Conference on Information Management (ICIM 2007), Taipei, Taiwan, May, 2007. (in Chinese)
  115. “Game Theoretic Analysis of Online Video Service Strategy”, Li, Y.-M., M.-M. Hsu, K.-C. Chou, A.-H. Lee Proc. 18th International Conference on Information Management (ICIM 2007), Taipei, Taiwan, May, 2007. (in Chinese)
  116. “A Blog System with Trust Mechanism”, Li, Y.-M., J.-C. Chen, T.-Y. Li, Proc. 18th International Conference on Information Management (ICIM 2007), Taipei, Taiwan, May, 2007. (in Chinese)
  117. “Effects of BBS Information Sharing on Users’ Online Purchasing Behaviors”, Li, Y.-M., V. Chi, C.-Y. Chiu , Proc. 18th International Conference on Information Management (ICIM 2007), Taipei, Taiwan, May, 2007. (in Chinese)
  118. “Auditing and Provision Strategies of Utility Computing Service: A Game Theoretic Perspective”, Lee, Y.-L. and Li, Y.-M., CD-ROM Proc. 9th National Conference of Information Management for PhD, Kaohsiung City, Taiwan, April, 2007. (Best paper award)
  119. “Trust Based Intelligent P2P Recommendation System”, Li, Y.-M. and C.-P. Kao, CDROM Proc. 11th Conference on Artificial Intelligence and Applications (TAAI 2006), Kaohsiung City, Taiwan, December, 2006. (in Chinese)
  120. “Trust Based Instant Messaging System”, Li, Y.-M., T.-Y. Li and J.-C. Chen, CD-ROM Proc. 9th Conference on Information Management Practice (IMP 2006), Yunlin, Taiwan, December, 2006. (in Chinese)
  1. “A Game Theoretic Analysis of E-Book Service”, Li, Y.-M., J.- D. Wu, J.- W. Huang, Proc. 21th International Conference on Information Management (ICIM 2010), Tainan, Taiwan, May, 2010. (in Chinese).
IEBI 實驗室標誌　　資訊經濟與科技應用實驗室
 
  • 實驗室介紹
    • 本研究室主要研究方向為利用電腦科學、管理與經濟學方法，研究數位資訊產業 (如數位內容、資訊供應鏈、網路電信、電子商務、社群網路)之相關科技應用與經濟策略。研究主題主要特色在緊密連結當前產業脈動及學術研究議題。在資訊科技應用方面，主要在運用整合資訊與網路科技(如資訊網路、人工智慧、資料探勘技術)在電子商務與網路服務之應用，開發有效且可靠的企業智慧與社會計算服務推薦系統。
    • 在資訊經濟策略方面，則主要在建構電子商務與網路服務營運模式，並以計量分析方法(如賽局理論、資訊經濟學、產業組織學、統計學模型)，發展實務且嚴謹的科技政策與競爭策略。 目前的研究課題包含社會計算服務與推薦機制、同儕網路應用與知識管理、數位內容與數位供應鏈、網路經濟服務策略分析等等。
  • 實驗室方向
    • 電子商務
      • 企業智慧
      • 資訊經濟
      • 數位金融
      • 社群計算
  • 研究工具
    • Python
    • MySQL
    • Data mining
    • Social Recommendation
    • Network Economic
  • 基礎需求
    • Programming
    • Data mining
  • 可供聯絡之學長姐
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